ItsNotYouItsMe Blog: 2020-01-12

Saturday, January 18, 2020

Loris Mascarel Models Ludovic De Saint Sernin Spring Summer 2020 Collection

"Discover Ludovic De Saint Sernin‘s Spring Summer 2020 advertising campaign featuring the handsome Loris Mascarel lensed by fashion photographer Willy Vanderperre. In charge of art direction was Simon B Mørch, with set design from Pepijn Vanlooy, and casting direction by Piotr Chamier. Beauty is work of hair stylist Louis Ghewy, makeup artist Lynsey Alexander, and manicurist Anatole Rainey." -

Raf Simons Spring Summer 2020 by Willy Vanderperre

"Discover Raf Simons‘ Spring Summer 2020 campaign featuring models Daan Duez, Dries Haseldonckx, Ilona Desmet, Luca Lemaire, and Maoro Bultheel captured by fashion photographer Willy Vanderperre. In charge of styling was Olivier Rizzo, with set design from Emma Roach. Beauty is work of hair stylist Anthony Turner, makeup artist Peter Philips, and manicurist Lynn Meyer." -

AMIRI Fall/Winter 2020

"AMIRI unveiled its Fall/Winter 2020 collection during Paris Fashion Week." -

Fernando Lindez, Yang Hao & Nour Prims Model Loewe Fall Winter 2020 Collection

"Fashion photographer Steven Meisel captured Loewe‘s Fall Winter 2020.21 campaign featuring models Fernando Lindez, Yang Hao, and Nour Prims. Styling is work of Benjamin Bruno, with beauty from hair stylist Guido Palau, and makeup artist Pat McGrath. In charge of creative direction were Jonathan Anderson and M/M (Paris), with casting direction by Ashley Brokaw.

“Three models interact within this enclosed frame. At first, they look like the same person, but they are not. Two of them are wearing variations of an identical look while the third is lying on the floor, in a grey coat, probably a dress. The performance-like situation is channeled through exaggerated postures. Across the whole campaign, distortion comes across as a synonym of life, movement and energy.“" -

Hed Mayner Fall/Winter 2020

"HED MAYNER Fall/Winter 2020 revolve around purist shapes imbued with calm and softness." -

EGONlab Fall/Winter 2020 Lookbook

"EGONlab unveiled the lookbook for its Fall/Winter 2020 collection, during Paris Fashion Week.." -

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