The new Desigual campaign is a tribute to those who dare to turn things around!




"After turning their logo permanently, flooding the streets of incomprehensible messages designed to read in selfie mode and publish a magazine whose beginning is the end (or not?), today Desigual launches “Forwards is boring”, a new campaign based on their new creative work methodology, based on the logic of illogic." - Fuckingyoung.es















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